Shopping in your Store

Short story on the evolution of libraries and stores Before the 1800s, books were kept in libraries and bookstores, the librarian (and owner, usually the same person) would more or less know what books they have, and where they were. As more and more books were kept in one place, you couldn’t rely on their […]

Using Facebook’s Success Strategy

Did Facebook succeed because of exclusivity? I don’t think so. Facebook succeeded because of density.   Density for achieving Network Effect And density is an important concept for products looking to achieve a the network effect. Density in the sense that there are a lot of people, near each other,